Services

“Heidi is the 1st planner I’ve left a review for. This should tell you how outstanding and unique her work is, as I see many conferences each year. Her attention to detail is impeccable, and she takes incredible care to ensure only the highest quality content is offered. She is dedicated to supporting customers in the most relevant, up-to-date, and practical ways.” ~ Sylvie

Event Strategy

BCC specializes in event strategy. A volatile event landscape makes event strategy more critical than ever…for events you produce AND for events you sponsor or participate in. Are you asking the right questions to engage your members or customers while staying nimble and fiscally responsible? You need a strategy optimized for your unique goals, whether you’re launching a brand new event, or revamping an existing one. In addition to a full 360 event strategy, I offer:

  • Event Strategy Roadmap

  • Event Modernization Strategy

  • Event Audits * think of these like the perfect mix of competitive analysis & a secret shopper for your event and attendees!

  • Siting Strategy (dates, venues, locations)

  • Sponsored Event Strategy (sponsorships, trade shows, exhibits, partnerships)

  • Strategy Alignments

Event Management & Program Management

Meetings, conferences, events, oh my! Whether for 10 or 10k people, I can support your meetings and events with seamless full cycle partnership, or pre-, onsite, or post-event projects.

  • Logistics & operations

  • RFPs & vendor management

  • Content and program development

  • General session & keynote production

  • Speaker management

  • Project management

  • Sponsorship redesigns

  • Site visits & site selection recommendations

  • Hybrid and virtual events

CMP certified

Audits, Insights & Assessments

The right intel puts you ahead. But are you asking the right questions? An outside perspective brings a fresh, valuable approach to intel projects that can transform your event, organization, or programs.

  • Event Audits * think of these like the perfect mix of competitive analysis & a secret shopper for your event and attendees!

  • Programming evaluations & program audits

  • Audience research & intelligence reporting

  • Needs assessments

  • Diversity, equity, inclusion & accessibility audits

  • Survey design, analysis, & growth recommendations

  • Benchmarking research & state of the industry reports

Organizational Initiatives

Strategic efforts for your staff, customers, members or audience to better align your work with your needs.

  • Staff training or learning and development

  • Leadership and management programs

  • Diversity and inclusion initiatives

  • Thought-leadership and brand positioning

  • Strategic programming projects

  • Visioning & strategic planning

  • Staff events & teambuilding

    Psst…Staff events are more meaningful (& fun!) when your staff don’t have to plan them…